Twist n’ Sip - Packaging Design

Minute Maid’s New “Twist ‘n Sip” Juice Boxes are snack-able, sustainable, and easily accessible. With its’ farm stand packaging, Minute Maid emphasizes it’s variety of bold fruity flavors, bursting in every package. Twist top technology makes them easy to open for hands of all sizes. Featuring an “easy-to-sip juice” shoot for quick access. Simply Twist, Sip, and Enjoy! Taste that lasts with a carbon footprint that won’t. The environmentally friendly Tetra Pak is 100% recyclable. 

Created for Coca-Cola 48 HR Repack : Challenge—to eliminate plastic straws.

Copywriter: Kelsey Matthews

Design: Millie Nicholson, Lexie Canario, Kelsey Matthews, and Aisha Marballie